WHO?
Opus, Is the result of a great creative effort.
It encompasses the creative process and
our role as director, or 'composer'.
"we are the composers
of relevant, marketable
and sustainable brands"
Each project, campaign, and brand initiative is
a composition carefully orchestrated in terms of message, identity, market value and design.
You satisfy the need, we tell the story.
We take a holistic approach to each initiative
by evaluating and planning for the lifecycle
of the brand. Sustainability is more than just awareness, it is the deliberate and logical evolution of the product or service lifespan.
WHY?
Today's marketplace is more competitiive than ever, giving consumers less boundries and a broader purchasing landscape.
"we live in a dynamic marketplace that exists both online and offline"
The digital age has provided the consumer
with entry points in both electronic and static worlds. As such, marketing directives must adapt to the consumers lifestyle, independent
of the marketplace. Our approach to the brand message and story is synergistic; achieved through consistency, repetition and balance.
Reaching the customer means understanding where they are, who they are, and what they need. At Opus Brand Strategies, we strive to reveal product and service differentiation and marketability through thought provoking messaging, target marketing and great design.
Concept, strategic positioning, and consumer trends, are just a few of the tools that we use to communicate with the consumer and create brand awareness. We can create a total brand solution that is not only consumer friendly, but is also relevant, and sustainable.
EXPERTISE
SERVICE EXPERTISE
Web Design • E-Marketing • Social Media Management • Direct Response Marketing • Package Design • Branding • Advertising: Trade and Consumer • Copywriting • Marketing Communications Materials: B to B,
B to C • Media Research and Planning • Exhibit Design, POP, Outdoor/Environmental Graphics • Photography • Eco-marketing: Specializing in Sustainable Brands, Green Marketing and Packaging Techniques.
INDUSTRY EXPERIENCE INCLUDES
Food & Beverage • Gourmet Confections • Manufacturing • Toys/Collectibles • Corporate • Green Brands • Non-Profit • Financial • Technology • Printing/Packaging • Building/ Construction • Medical/Scientific • Consumer Goods • Service Goods • Municipal/ Tourism/ Destination • Utility • Publishing • Retail • Personal Care
CLIENT EXPERIENCE INCLUDES:
Food & Beverage/Gourmet Confections
Campbell's Soup
Cento Fine Foods
Bubble Chocolate Inc.
Richardson's Brand Candies
Jack & Jill Ice cream
Delverdé Pasta
Kitchen Kapers
Termini Brothers Pasticceria
Toy & Collectibles/Consumer Goods
Fleer Corporation
Marvel
Toys R US
Kids Preferred, LLC
Basic Fun
Asthma Friendly
Tonner Doll Company
Effanbee Dolls
Franklin Electronic Publishers
PrintingPackaging
Gilbreth Packaging
Scientific/Medical/Pharmaceutical
Comar Glass and Plastics
Troemner Scientific
Manufacturing
Espoma Company
Mannington Mills
DuPont
Global Industries
World Importers
Steelcase
KaneSteel
Air Products and Chemicals
PTR Baler & Compactor
Commercial & Residential Interiors/Building
Corporate Interiors
Steelcase
Automated Interiors
BF Molz Ineriors
Retail/Fashion
Geoffrey Beene & American Belt Co.
MunicipalEconomicDevelopment/Tourism
Over 22 Municipalities and Tourism Associations; Penns Landing (DRWC),
Camden Waterfront...
Hyatt Penns Landing
Blue Cross RiverRink
Publishing/Library
Brodart
RowHome Magazine
Conservation/Environmental/Nonprofit
Freehold Soil Conservation District
Franklin Global SpellEvent
WASTEC
Goodwill
MICA
Utility
American WaterWorks
Technology/Service Installation
Meridian Telesis
and more...
Creativity Composed
opus brand strategies, llc